7 Sales Techniques Every Business Owner Should Master

Whether you're running a tech startup, D2C brand, agency, or coaching biz — mastering sales is a non-negotiable

Hey ,

Let’s be honest — no matter how amazing your product is, if you can’t sell, your business won’t grow.

Whether you're running a tech startup, D2C brand, agency, or coaching biz — mastering sales is a non-negotiable.

Here are 7 proven sales techniques every business owner should learn (and use starting today):

People don’t buy features — they buy solutions to their problems.

✅ Identify your customer’s pain point
✅ Position your product as the relief
✅ Sell the transformation, not the tool

Most sales are lost because the salesperson talks too much.

Instead:

✨ Listening builds trust, and trust closes deals.

Always present your product or service in three tiers:

People often choose the middle option when presented with three. It’s called price anchoring — and it works like magic.

Scarcity drives action — but don’t fake it.

Use:

Just make sure it’s authentic.

Don’t say:

“Would you like to buy?”

Say:

“Should I schedule your onboarding for Tuesday or Thursday?”

This confidence-based technique assumes they’re already saying yes.

You can’t grow what you don’t measure.

Track:

Sales is a game of data, not just charisma.

80% of sales happen after the 5th follow-up — but most people give up after 1 or 2.

✅ Have a follow-up system
✅ Use automation (like email/DM drip sequences)
✅ Add value in every touchpoint — not just “Hey, checking in...”

Pick just one technique above and apply it in your next sales conversation. Start small. Improve fast.

You don’t need to be a “natural salesperson.” You just need the right systems and scripts.

Want help automating your lead generation or follow-ups?
MaaDiy can handle that for you. 😎

Catch you in the next edition,
– The Rahman Effect